This Cookie Policy explains how Shavers Direct ("Company," "we," "us," and "our") uses cookies and similar technologies to recognize you when you visit our website at https://www.shaversdirect.com/ ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.
Many websites including ours use Cookies to make them as useful as possible. Our Cookies do not store information like your name or payment information, but they do help us: understand how visitors find and use our site (such as traffic analytics and advert effectiveness); to work out if you have logged in (profile management); and to keep track of which products you have put in our site's shopping basket (on-line ordering). By using our site, you consent to us storing cookies in your browser.
We cannot read cookies created by any other web sites. Some of the cookies providing traffic analytics and advert effectiveness for our site are set by third-parties, as are cookies created by embedded 'Share' buttons allowing users of our site to easily share articles with their friends through popular social networks if they choose.
We also pay advertising platforms and affiliates such as Google to promote our business, and we use cookies to share certain information about orders with them to calculate their commission. However, we do not share your name or contact details with them.
You can learn more about Cookies and how to manage them using your web browser, by going to the 'Help' menu in your browser, or visiting AboutCookies.org
Please see our Privacy policy for details on how we collect and use your data.
You can update your choices at any time via our Privacy & Security page. Change Cookie Settings
Some technologies are required for core functions like user authentication, shopping checkout, site security, privacy, maintenance, and to make the site work correctly for browsing and payments. Without these cookies our services can not work correctly.
| Name | Domain | Expiration | Provider | Party | Description |
|---|---|---|---|---|---|
| JSESSIONID | shaversdirect.com | 2 days | ShaversDirect | First-party | Used to maintain an anonymous user session by the server in Java™ 2 Platform Enterprise Edition web applications. |
| COOKIECONSENT | shaversdirect.com | 3 Months | ShaversDirect | First-party | This cookie is used to securely store your consent preferences and allows our server to log and verify your consent choices. It helps us maintain compliance records by ensuring that your selected options are properly recorded. This cookie does not collect personal data beyond what is necessary for consent management. |
| psa_cookie_consent_v2 | shaversdirect.com | 3 Months | ShaversDirect | First-party | This cookie is used to store your consent preferences regarding cookies and data processing on our website. It ensures that your chosen settings are remembered for future visits, so you don’t have to update them each time. The cookie does not collect personal data and is only used to manage your consent choices. |
| _rp_uid | checkoutshopper-live.adyen.com | 30 days | Adyen | Third-party | This cookie is set by our payment provider Adyen to help detect and prevent fraudulent transactions during checkout. It collects device and behavioral data as part of Adyen’s risk management system. |
These cookies help us understand how visitors reach and interact with our website, products, and services on an individual basis. They allow us to analyze site usage, manage traffic, enable features like live chat, and tailor content to better meet your needs.
| Name | Domain | Expiration | Provider | Party | Description |
|---|---|---|---|---|---|
| _ga | .shaversdirect.com | 1 year 1 month | Google Analytics | Third-party | This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the site's analytics reports. |
| _ga_* | .shaversdirect.com | 1 year 1 month 4 days | Google Analytics | Third-party | Google Analytics sets this cookie to store and count page views. |
| MSPTC | .bing.com | 1 year | Microsoft Bing | Third-party | This cookie is used to track user engagement and interaction with the website to enhance customer experience and website functionality. It may collect information about how users navigate and use the site, helping to identify preferences and improve service delivery. |
This allows us and our advertising providers to show adverts more relevant to you, limit how often you see an advert and build a profile of your interests. Also to enable you to share our content socially if you wish. Our advertising providers may combine activity information they collect from our website with information they have collected elsewhere. Without this, the adverts you see will be less relevant.
| Name | Domain | Expiration | Provider | Party | Description |
|---|---|---|---|---|---|
| test_cookie | .doubleclick.net | 15 minutes | Google DoubleClick | Third-party | The test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies. |
| IDE | .doubleclick.net | 1 year | Google DoubleClick | Third-party | This cookie is set by Doubleclick and carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website. |
| _uetsid | .shaversdirect.com | 1 day | Microsoft Bing Ads | First-party | This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site. |
| _uetvid | .shaversdirect.com | 1 year | Microsoft Bing Ads | First-party | This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. |
| MUID | .bing.com | 1 year | Microsoft | Third-party | This cookie is widely used by Microsoft as a unique user identifier. It can be set by embedded Microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking. |
| _gcl_au | .shaversdirect.com | 3 months | Google AdSense | First-party | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. |
| YSC | .youtube.com | session | YouTube | Third-party | YSC cookie is set by YouTube and is used to track the views of embedded videos on YouTube pages. |
| __Secure-ROLLOUT_TOKEN | .youtube.com | 6 months | YouTube | Third-party | This cookie is set by YouTube to manage user authentication and preferences, especially for embedded videos on our site. It helps YouTube deliver personalised content and advertisements based on your interactions with video content. |
| VISITOR_INFO1_LIVE | .youtube.com | 6 months | YouTube | Third-party | A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface. |
| VISITOR_PRIVACY_METADATA | .youtube.com | 6 months | YouTube | Third-party | YouTube sets this cookie to store the user's cookie consent state for the current domain. |
| __Secure-1PAPISID | .google.{region} | 2 years | Third-party | Used by Google to deliver personalized ads based on browsing behavior across its services. Linked to a logged-in account and sent securely over HTTPS. | |
| __Secure-1PSID | .google.{region} | 2 years | Third-party | Set by Google to authenticate users and support personalized ads across its services. Helps track browsing behavior for targeted content delivery. Sent only over HTTPS. | |
| __Secure-1PSIDCC | .google.{region} | 1 year | Third-party | Used by Google to deliver personalized ads and track user activity across websites. It supports secure identification and ad targeting through Google services. Sent only over HTTPS. | |
| __Secure-3PAPISID | .google.{region} | 2 years | Third-party | Used by Google to build user profiles and deliver personalized ads across Google services. Tracks browsing behavior of logged-in users across websites with embedded Google content. Sent only over secure HTTPS connections. | |
| __Secure-3PSID | .google.{region} | 2 years | Third-party | Used by Google to create user profiles and display targeted ads. Tracks activity across websites with embedded Google services (like YouTube or Maps). Sent only over HTTPS for added security. | |
| __Secure-3PSIDCC | .google.{region} | 1 year | Third-party | Set by Google to deliver targeted ads and measure ad performance. Tracks user behavior across websites with Google services. Only sent over secure HTTPS connections. | |
| APISID | .google.{region} | 2 years | Third-party | Used by Google to store user preferences and profile information for personalized ads. Enables tracking across websites with embedded Google services like YouTube or Maps. | |
| HSID | .google.{region} | 2 years | Third-party | Used by Google to authenticate users and prevent fraudulent login attempts. Also helps personalize ads by linking user activity to a Google account. | |
| NID | .google.{region} | 2 years | Third-party | Used by Google to store user preferences and show personalized ads in Google services, such as Google Search. Helps tailor content based on recent interactions and location. | |
| SAPISID | .google.{region} | 2 years | Third-party | Used by Google to build a profile of user interests and display personalized ads across websites with embedded Google services. Helps track logged-in users across domains. | |
| SID | .google.{region} | 2 years | Third-party | Used by Google for user authentication, fraud prevention, and personalized advertising. Helps identify signed-in users and deliver relevant ads based on browsing activity. | |
| SIDCC | .google.{region} | 1 years | Third-party | Used by Google to protect user data and support ad personalization. Helps enforce security mechanisms and track user activity across sites with embedded Google content. |
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
We do not show ads directly on our website. However, we do use third-party advertising services — such as Google Ads and Microsoft Advertising — to promote our products on other websites and platforms.
These services may place cookies or similar technologies on your device when you visit our site. This allows them to collect information about your browsing behavior in order to display relevant ads to you elsewhere online — a process known as retargeting.
These technologies also help us understand the performance of our advertising campaigns by providing insights such as how many people saw or clicked on our ads. The data collected through these tools does not directly identify you. However, it may be linked to a pseudonymous identifier such as a device ID or browser fingerprint. We and our partners do not use this data to personally identify you unless you voluntarily provide such information.
You can manage your preferences for personalized advertising through your browser settings or via tools such as the Google Ad Settings page.
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
The date at the top of this Cookie Policy indicates when it was last updated.
If you have any questions about our use of cookies or other technologies, please email us at customercare@shaversdirect.com or by post to:
Shavers Direct, Unit 2a Cross Keys House, 22 Queen Street, Salisbury, SP1 1EY. Phone: +44 (0)20 8685 6300